An Interactive Music Video Installation
This project aims to explore the ways in which gestural interfaces and trans-media is used to promote music performances and artists in the context of modern day technology and society. This Interactive music video installation ‘Fools’, aims to amplify the poetics of a cover of an Etta James song through multiple iterations and their outcome.
A project done in collaboration with Fabiola Einhorn
How might we explore new avenues for musicians to advertise themselves and transfer the experience of a live music performance?
An interactive music video installation including a performance of Fools We Mortals Be by Etta James, using a webcam to get the dancers in the video to dance with the audience. Improvisational music is about more than purely audio - it is about the energy and body language between the musicians and how they interpret social queues in the given moment. Turning the user into a co-author of the piece, this music performance aims to bring the audience closer to the performers through digital means, yet letting the artist maintain full control of the music.
1- Identify Areas of Opportunity: How might we bring a live music performance to a bigger audience through digital aids?
2- Research: Similar existing projects, gestural interfaces, corporeality, dance, music industry.
3- Ideate: Sketches, storyboards, interdisciplinary workshops.
4- Envision: Create complete concepts including user scenarios and personas.
5- Create: Rapid prototype.
6- Test: User test evaluating acquisition of desired feelings.
7- Recruit: Dancers and musicians.
8- Execute: Scout location, set up scene, record.
9- Test: User test evaluating acquisition of desired feelings with final audio and video.
10- Evaluate: Evaluate outcome and adjust accordingly.
11- Iterate: Trouble shooting, debugging and finalize prototype.
An Etta James cover of What fools we mortals be performed by students from The New School for Jazz.
Sean Steele- Vocals, Blair Milne- Vibraphone, Jayne Fife- Acoustic Bass, Joey Ziegler- Drums
Eugene Lang College Ballet Dancer Emily Katz and Katy Roth.